In-N-Out, the stratospherically well-known West coast burger chain, currently operates restaurants in just seven states: its home state the California, and also Arizona, Nevada, Utah, Texas, Oregon, and, as of 2020, Colorado. Lot to the chagrin the East coastline residents—and in particular, brand-new Yorkers—the chain has zero existence on the east Seaboard. And also by all accounts, In-N-Out wouldn"t have actually it any other way.

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There"s absolutely no absence of demand for those legend burgers past the West Coast. Rumors that In-N-Out setup up shop in major cities on the eastern Coast, especially brand-new York City, have actually been flying for decades and also the excitement they generate nearly always gets the end of hand. When an cotton April fools Day prankster advertised In-N-Out save openings in the big Apple in 2010, seemingly fifty percent of the city took to Twitter come celebrate the announcement (and then collectively mourn the loss).

New Yorkers had their wishes dashed again in 2019, when a stray but fully preserved dual Double—one of the chain"s famous burgers—was found on a arbitrarily street in Queens, bring about a flurry that wishful thinking on social media. But the burger was traced earlier to a teens who had flown the specimen through her indigenous California.

So why won"t the chain just give in and also open one East shore location? The reason needs to do with, as one Harvard company School alumnus placed it, the perfect alignment that In-N-Out"s business model and also operating model. (Yes, In-N-Out"s lack is being pondered even in Cambridge.)

Clues come the chain"s operation model have the right to be discovered right top top its website, where it provides a promise the "never freezing, prepackaging, or microwaving food." As damaged down through Business Insider, this commitment to freshness means that every In-N-Out restaurants must be located within 300 miles of an In-N-Out meat distribution center. As of 2018, over there were only two such distribution centers in existence: one in California, and also the other in Texas.

As for the organization model, In-N-Out is wholly own by its starting members, the Snyder family, and does not market the kind of franchising methods that would permit for the brand to increase into east territories. "The only reason we would certainly is because that money, and I wouldn"t do it," existing president Lynsi Snyder described in an interview v CBS.

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Ultimately, the chain"s meeting to using fresh meat and also its refuse to begin franchising means that, for the moment being, the Double-Double is most likely to stay out that reach for those located east of Texas. Because that more, inspect out There"s new Legal Drama around McDonald"s Soft offer Machines, and also don"t forget to sign up for our news to gain the latest restaurant news ceded straight to your inbox.